Why is building an audience on Twitter important? Twitter has become a great place to find and share content. But the way you find and share content is just as important as how you do…
With the ever-increasing size of content marketing, a massive debate is still going on. Some people think getting it all done by themselves is a good idea while others find outsourcing as an ultimate solution….
If you are contemplating using different media such as Social Media, TV, Radio or the Internet within your advertising mix and don’t know where to start, getting an overview of each media form, its reach…
In the last few years, affiliate marketing has become a very popular way to make money online. However, most people don’t understand what it is, how it works, and what you can do with it….
Leads are every business’ lifeline. Without being able to generate leads, a business cannot convert interested parties into new customers, and it eventually has to shut its doors. A business that nurtures its leads creates…
A landing page is what your customer comes to, which is why you should (and should not) include it on your site. A landing page is a singular page that has a specific purpose. It…
Anyone who’s spent time working in customer service can attest: no matter how much your company does to make customers feel welcome and valued, every customer’s experience will be unique. Even customers who sign up…
Looking for more qualified leads? Do you want more organic search engine rankings? If you answered ‘yes’ to any of these questions, then you need to get more inbound links! In this blog post, you’re…
Video marketing is a powerful tool for brands looking to connect with customers on a personal level. In today’s always-connected world, consumers expect to be able to access your brand at any time and from…
The world of Search Engine Optimisation (SEO) has changed dramatically during the past few years. What works today may not work tomorrow and many old school strategies that once brought in massive traffic, no longer…
We’re living in a magically advanced, digital age. Just 20 years ago, the prospect of asking a question out loud to a robot and having it respond with an accurate answer was an idea straight…
Backlinks are used to link one website to another. These were originally used to navigate the World Wide Web prior to Google days. Nowadays, backlinks are considered votes for every site. For example, if the…